Newscron

Your newspapers within one app

Lugano based Newscron started as a research project at the Swiss Federal Institute of Technology (ETH) in Zurich, aimed at understanding how quantities of information affect users’ behavior. They then developed a mobile app that allows its users to view news articles from multiple publications in a centralized place.

Newscron approached Helvetic Brands to design a dynamic brand identity that communicated the all- in-one, personalized and fast service.